Privacy Policy

This Privacy Policy explains, in plain English, what information Jacksonville Deck Builders, a brand of Coastal Outdoor Construction, collects when you use this website, how we use it, and the choices you have. We have been building decks across NE Florida since 2013, and we want you to feel comfortable reaching out for a quote. If anything here is unclear, call us at (904) 944-9253 or email info@pinnacletechnologies.ai and we will walk you through it.

Who We Are

Jacksonville Deck Builders is a brand of Coastal Outdoor Construction. We are a Florida-licensed general contractor, fully insured, serving Jacksonville and Duval, St. Johns, Nassau, and Clay counties across NE Florida. You can reach us at (904) 944-9253. For any question about your privacy or the information on this site, contact info@pinnacletechnologies.ai.

Information We Collect

The main way we collect information from you is through our quote request form. When you fill it out, you choose to give us:

• Your name
• Your phone number
• Your email address
• Your property address (so we can plan an in-home estimate)
• Details about your project (the kind of deck or outdoor build you are considering, and anything else you tell us)

We only collect what you choose to share with us. You do not have to use the form. You can also just call us at (904) 944-9253 instead.

Like most websites, we also automatically collect some technical information when you visit, such as your browser type, the pages you view, and how you arrived at our site. This happens through the tracking tools described below.

How We Use Your Information

We use the information you give us to do one thing: help you with your deck project. Specifically, we use it to:

• Contact you about the quote you requested
• Schedule and prepare for your free in-home estimate
• Talk through materials, pricing, and your build
• Follow up and answer your questions
• Keep our own records of who we have spoken with

We use the automatically collected technical information to understand how people find and use our site, so we can improve it and measure whether our advertising is working.

Cookies and Tracking Technologies

Our website uses cookies and similar tracking technologies. Cookies are small files saved in your browser. They help the site work, remember basic preferences, and let us measure how visitors use the site and how they got here. We use these tools to understand which pages are useful and whether our online advertising is reaching the right people.

You can control or turn off cookies in your browser settings. If you block cookies, most of the site will still work, but some parts may not behave as expected. The specific tracking tools we use are listed in the next section.

The Tracking Tools We Use

We want to be straightforward about the tools running on this site:

• Google Tag Manager. This is the container that loads our other Google tracking tools. Through it, we run Google Analytics 4 (to see how visitors use the site), Google Ads conversion tracking (to measure whether our ads lead to quote requests), and a LeadConnector (GoHighLevel) pixel that connects your activity to our customer relationship management (CRM) system. We also pass form and conversion data into BigQuery, Google's data warehouse, where we store it for our own reporting and analysis.
• Microsoft Clarity. This tool records anonymized site sessions, such as clicks, scrolling, and mouse movement, so we can see how visitors interact with our pages and fix anything that is confusing or broken.

These tools help us run a better website and smarter advertising. They are not used to make automated decisions about you, and we do not use them to sell your information.

Third Parties That Process Your Data

To run our website, advertising, and customer records, we rely on a few trusted service providers. They process information on our behalf and under our instructions:

• Google (Google Tag Manager, Google Analytics 4, Google Ads, and BigQuery)
• Microsoft (Microsoft Clarity)
• GoHighLevel / LeadConnector (our CRM, where we manage and follow up on quote requests)

Each of these companies has its own privacy practices. We share only what is needed for them to provide their service to us.

We Do Not Sell Your Personal Data

We do not sell your personal information. We do not trade it or rent it out. The information you share with us is used to help you with your deck project and to run our own marketing and records, nothing more.

How We Protect Your Information

We take reasonable steps to keep your information safe and to limit access to the people who need it to help you. No website or system is perfectly secure, but we treat your details with care and only keep them as long as we need them for the purposes described in this policy.

Your Choices and Your Rights

It is your information, and you are in control of it. You can ask us to:

• See what information we have about you
• Correct anything that is wrong
• Delete your information from our records

To make any of these requests, email info@pinnacletechnologies.ai or call (904) 944-9253. We will verify who you are and take care of it.

Children's Privacy

Our website and services are meant for homeowners and adults. We do not knowingly collect information from children. If you believe a child has given us information, contact us at info@pinnacletechnologies.ai and we will remove it.

Changes to This Policy

We may update this Privacy Policy from time to time as our website or tools change. When we do, we will update the date at the top of this page. We encourage you to check back now and then so you always know how your information is handled.

Contact Us

Questions about this policy, or want to request access to or deletion of your information? We are happy to help.

Jacksonville Deck Builders, a brand of Coastal Outdoor Construction
Email: info@pinnacletechnologies.ai
Phone: (904) 944-9253